APT TEAMS UP WITH BRIGHT TO DELIVER NEW IN-PERSON TRAINING TO INDEPENDENT UK TRAVEL AGENTS
APT & Travelmarvel, the leading river cruise and touring operator, has joined quality training specialists Bright to deliver a new programme of in-person training events for independent agents across the UK.
APT will join other likeminded travel brands to deliver a series of engaging evening training events, held over dinner at various locations. The events are a fantastic opportunity for the trade to learn all about the most exciting and commercially relevant travel product for the 2022 & 2023 seasons, and ensure that they have the right tools for sales success.
Brad Bennetts, Head of Sales & Business Development for APT & Travelmarvel, said:
“We are thrilled to have joined Bright, as we firmly believe that face-to-face training is one of the most powerful tools and adds significant value for agents. At APT, we want to equip agents with all the tools that they need to promote river cruising to their existing databases and to grow their businesses by attracting ‘new to cruise’ customers.
“With four events still remaining for this year – two in September and two in October – this is a perfect opportunity for agents to upskill ahead of what we predict will be a fantastic peaks period.”
Kirker Holidays’ Hisham Mahmoud, who is Chairman of Bright, said:
“We are extremely happy to welcome APT to the Bright family. We are always looking for a unique specialist product and brands that are keen to build long lasting relationship with some of the best independent travel agents all over the UK. As the leader in river cruising, APT is the perfect addition to our group of specialists.
“We welcome Brad Bennetts and his team to the Bright family and look forward to helping APT to engage face to face with independent agents who are looking to expand their specialist tour operator offering.”
Bookings for the following 2022 events are open now:
- 11 October: Barnett Hill Hotel, Guildford
- 12 October: Salomons Estate, Tunbridge Wells
Each event begins with welcome drinks and is followed by a 10-minute presentation from each partner and networking over a delicious three-course dinner.
For more information and to secure a place at one of the training events click here